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NEWS
KM + Market Research
Most organisations are now becoming “knowledge-based” whereby knowledge
forms
the most important asset. As a result, the way in which the
organisation applies its knowledge through research is becoming more
important.
What does KM mean in terms of your research capability?
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Speed of Innovation
Companies increasingly need to
make the stark choice of accepting a rapid decrease in market share or to
become better informed so that they can respond to customers increasing
appetite for new and better solutions.
How can you support innovation through Research?
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Experts to support Research
KnowledgePartners believes that to deliver a leading research solution to a
business challenge it is advisable to bring in world-class expertise
specific to the area concerned.
What are the advantages of this approach?
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Located at Infolab21
KnowledgePartners
has its research office located at Infolab21, a new facility at Lancaster
University. This newly developed facility houses the highest concentration
of ICT researchers and academics in Europe.
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Innovation Consortium
KnowledgePartners are launching a programme of
consortium studies for client organisations to accelerate their
organisational learning in the key area of Innovation. This will build on
leading-edge research
currently being carried out at the Centre for Innovation through IT ,
which is sponsored by EDS, Microsoft, Unisys, Henley Management
College and the British Computer Society.
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Market Research Benchmark
KnowledgePartners’ ongoing MR2
benchmark aims to address the issues of MR effectiveness, usability and ROI. This
comprehensive benchmarking tool provides the opportunity for companies to
learn from best practice across sectors, identify potential pitfalls and
ultimately get more value from Market Research.
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