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NEW PRODUCT DEVELOPMENT

 

"Innovate or Die" was the stark title of a recent IOD convention. As customers (consumers) are increasingly better informed and competition to gain their business grows ever stronger, the ability to rapidly respond and innovate is one of the key success factors of tomorrow's company.

Innovation can take many forms from internal process transformation to new product and service offerings. Some innovations involve major breakthroughs, whilst the majority rely on incremental changes that have major impacts on customers' perceptions and underpin efforts to maintain market share.

Research shows that successful companies differentiate themselves through the ways they innovate. These often involve major organisational changes.

 

 

 

 

Centre for Innovation

 

The CIIT was formed to promote thought leadership in the delivery of innovation through information technology. Currently the centre is researching three areas of interest, Innovation and Value, IT Governance and Value, and Transformational Outsourcing.

KnowledgePartners are currently working with the sponsors of the Centre – which include the British Computer Society, Henley Management College, Microsoft, EDS and Unisys – to create initial whitepapers on these topics, plus a full research study into these areas using our leading edge techniques.
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Rapid Proposal

 

For an outline proposal the following working day please go to our Rapid Proposal:

 

Rapid Proposal

 

 

 

 

Product-Insight

 

 

 

Improve the success rate of your new product launches through pre-testing of product concepts and evaluation of different features and options.

 

For more information please go to our Product-Insight data sheet:

Data Sheet

 
   
 

 

Service-Insight

 

 

 

Improve service-based customer satisfaction by gaining feedback and new ideas from users and evaluating options for development. 

 

For more information please go to our Service-Insight data sheet:

Data Sheet

 
   
 

 

Market-Insight

 

 

 

Identify and assess potential for new markets for your existing products and services, evaluate needs for adaptation, and forecast market size and price sensitivity.

 

For more information please go to our Market-Insight data sheet:

Data Sheet

 

 

 
 

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